© is the copyright symbol in a copyright notice (Photo credit: Wikipedia) |
File this under: Just when you thought it was safe to use
social media . . .
Two days ago, The
Kansas City Star published an article entitled “Digital Era Puts Your Photos in Odd Places” by Judy L. Thomas, which describes the thorny issues of
copyright protection in the modern era of photo sharing, file sharing, and
social networking.
The thrust of the article: Items you may not think of as
needing copyright registration probably do.
The article begins with the story of a bride who was shocked
to discover one of her wedding photos had been used by the diocese in which she
was married for an ad in a bridal magazine. The photo had been stored on the
church’s computer, where the bride’s mother worked at the time of the wedding.
The diocese justified its use of the photos because the
bride had never filed for copyright protection of the photos.
Copyrighting wedding photos? Who would think to do such a
thing?
And yet Thomas drives home the point that anything you
publish (e.g., put on social media outlets such as Facebook and Twitter) may be
used in ways you don’t want them to be used unless you file for federal copyright
protection.
Facebook Can Use My
What?!?
Facebook, Twitter, and other social media outlets offer
writers an enormous avenue to reach prospective readers, network with other
writers, and promote their work. But even these sites may stake claims to using
whatever you post for their own purposes.
Facebook’s “Statement of Rights and Responsibilities” (which
you can access at the bottom of your FB homepage by clicking on “Terms”) specifies
that, by using Facebook, you give the site license to use any intellectual
property content you post, such as videos and photos—a license that ends only
when you terminate your account (though backup copies of posted material may continue
to exist, the site says).
If you think it’s unlikely that Facebook would use your
photos, artwork, or posts for its own ends, you’re probably right. However, the
material we post online can wind up in the unlikeliest places. What if your
child’s high school graduation photo shows up on a billboard? That really
happened to a woman, according to her Ohio attorney quoted in the Star article.
Copyrights and
Copywrongs
Copyright is widely misunderstood. Basically, it is a form
of legal protection for “original works of authorship” created in “a tangible
medium of expression,” according to the U.S. Copyright Office’s website.
Furthermore, a work has copyright protection the moment you created it.
But don’t rejoice just yet. In one of those legal-loophole
type things, you need to actually register your work in order to sue for
infringement, according to the site. The
benefits for registering your work include having a public record of your
registration and possible eligibility for statutory damages and attorney fees.
Registering a copyright can be done online at the site above.
Fees are $35 for a basic registration and $65 for a group of photographs.
So, should you copyright everything you post on Facebook and
Twitter? Probably not—unless you’re
insanely wealthy and paranoid. But knowing your rights and making informed
decisions can help you avoid the risk of that brilliant piece of art
being used to promote tobacco-flavored cheesecake without your permission or
compensation.
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